Rajesh Chandy

London Business School

Rajesh Chandy is a Professor of Marketing at the London Business School. Rajesh’s current research lies at the intersection of business and development. He holds a PhD from the University of Southern California.

This paper by Anderson, Chandy and Zia (2017), published in Management Science, examines the impact of improvements in marketing skills relative to finance skills among small business owners.

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Rajesh Chandy

Researcher's Grant Projects

Why do Some Micro-entrepreneurs do Better than Others? The Role of Innovation in Marketing Practices in Driving Performance (Stage Two)

Why do Some Micro-entrepreneurs do Better than Others? The Role of Innovation in Marketing Practices in Driving Performance (Stage One)

Managerial Capital and Business Transformation in Low-Income Countries

Researcher's Publications

When Bulldozers Loom: Informal Property Rights and Marketing Practice Innovation Among Emerging Market Micro-Entrepreneurs

Pathways to Profits: The Impact of Marketing versus Finance Skills on Business Performance