In many markets, consumers believe things about products that are not true. We study how incorrect beliefs about product quality can persist even after a consumer has used a product many times. We explore the example of fertiliser in East Africa.
This project implements a field experiment to unpack demand- and supply-side constraints for quality upgrading in Ugandan carpentry, and study the interaction between these two sources of constraints.
A lack of trust in product quality can distort markets, reducing demand and investment. Can a low-touch information campaign improve confidence in fertiliser quality in Tanzania, raising demand for a critical agricultural input?
This project studies how incentives for quality provision are passed along the domestic supply chains, and how this is affected by market structure within the context of coffee in Uganda.
We study whether adding informed buyers to a market can improve the quality of goods supplied by sellers, in an environment where goods quality is difficult to observe.
